Breathe DC and the DC Asthma Coalition joined Clean Air Partners on May 2nd to spread the word about Air Quality Awareness Week and World Asthma Day, in honor of the 10th Anniversary of Air Quality Awareness Week.
Celebrating the theme “Show How You Care About the Air,” we distributed air quality awareness materials at Dupont Circle and Rosslyn Metro stops. To encourage local residents to show how they care for the air, we helped Clean Air Partners launch its #BreatheEasy social media campaign to promote its Air Quality App.
The campaign was a great success: we distributed more than 2,000 pieces of educational material, our supporters page received 1,200 page views, and we helped Clean Air Partners generate buzz on social media.